Charge $0 upfront, but bill the customer $60 on day 14. Charge $60 plus tax and shipping upfront with no recurring charges. Implement an auto-ship program by adding an automatic renewal to the transaction. Let the customer choose from multiple billing options or product bundles. Split-test different pricing to determine which billing models generate the most return. Inside your Catapult control panel, configuring any of these scenarios is remarkably intuitive.
Catapult considers products and pricing to be separate of one another. You may very well want to discount your product for users who enroll in periodic shipments. In other cases, you may need to offer a cheap or free trial for a particular marketing channel. If your team is lucky enough to be using Catapult, the possibilities are limitless.
Running a lead-only campaign? Don't worry, you don't have to bill your customers anything. We realize that not all campaigns revolve around charging customers directly – you might be generating affiliate commissions or convincing prospective customers to upgrade later. Catapult can handle that, too.