For inbound customer service, Catapult makes it easy to load a customer's CRM page based on caller ID. To support inbound sales calls, just configure a simple order form as a landing page and you're done!
If you're planning on setting up data feeds for outbound telemarketing, Catapult will allow you to choose what data gets sent where. Easily figure out if a particular call center is mishandling your data or causing a decrease in your customer retention.