Use Catapult to track the success of both online and offline campaigns. Set a campaign payout for each completion, choose a landing page (or split-test a set of landing pages), and place one or more tracking pixels for your marketing partners. Running a campaign with costs that can't be predicted? No problem – retroactively set an effective CPA on any campaign!
Catapult allows you to pass multiple "sub IDs" into each tracking link to help pinpoint your most efficient (or least efficient) efforts. Finally know which PPC keywords result in the highest revenue, or which sub-affiliates deserve a pay bump!